{"id":1133,"date":"2017-07-06T17:24:27","date_gmt":"2017-07-06T23:24:27","guid":{"rendered":"http:\/\/www.brevis.com\/blog\/?p=1133"},"modified":"2017-07-06T17:26:28","modified_gmt":"2017-07-06T23:26:28","slug":"protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist","status":"publish","type":"post","link":"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/","title":{"rendered":"#ProtektLittleHands creatively shows how little hands and hygiene can co-exist"},"content":{"rendered":"<p><span style=\"color: #000000;\">Godrej protekt,<\/span> a range of hand hygiene products in India, recently created a video that shows how children love exploring the world with their hands.<br \/>\nAnd because kids will be kids, Godrej protekt started a hashtag campaign: #ProtektLittleHands.<\/p>\n<p><strong>Watch the spot:\u00a0<\/strong><br \/>\n<iframe loading=\"lazy\" title=\"Godrej protekt Hand Sanitizer - #ProtektLittleHands - 50 sec.\" width=\"474\" height=\"267\" src=\"https:\/\/www.youtube.com\/embed\/E8OUMp1HwGo?start=49&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<div class=\"flexi-video iframe\"><\/div>\n<p>The video shows a child singing a catchy tune, and it all comes together in an adorable and memorable short film.<\/p>\n<p><span style=\"color: #000000;\">Sunil Kataria, <\/span>business head India &amp; SAARC, Godrej Consumer Products Ltd., speaks of the#ProtektLittleHands initiative in this manner:<\/p>\n<p>\u201cKids these days are inquisitive, enthusiastic and unstoppable. You can\u2019t control them from exploring the world around them and in the process getting their hands dirty. And we know dirty hands mean lots of germs. Protekt believes that parents should encourage their kids to step out of home and explore, as it plays an important role in their development. This thought formed the base of our new campaign #ProtektLittleHands, a campaign which encourages kids to explore all those things which makes them wonder without thinking about getting dirty or worrying about germs. Godrej has always been a conscious brand that is committed to consumer\u2019s health and over all benefit. As a thought leader in the category, we want to bring about a behavioral change and promote a healthy habit of keeping your hands clean and germ free.&#8221;<\/p>\n<p>Are you wondering how YOU can keep little hands clean? Check out these <a href=\"https:\/\/www.brevis.com\/glitterbug\/kits\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #0000ff;\">GLITTERBUG KITS<\/span><\/a> on <a href=\"https:\/\/www.brevis.com\/glitterbug\/kits\" target=\"_blank\" rel=\"noopener noreferrer\">brevis.com<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Godrej protekt, a range of hand hygiene products in India, recently created a video that shows how children love exploring the world with their hands. And because kids will be kids, Godrej protekt started a hashtag campaign: #ProtektLittleHands. Watch the spot:\u00a0 &nbsp; The video shows a child singing a catchy tune, and it all comes &hellip; <a href=\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">#ProtektLittleHands creatively shows how little hands and hygiene can co-exist<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[192],"class_list":["post-1133","post","type-post","status-publish","format-standard","hentry","category-handwashing-saves-lives-2","tag-protektlittlehands"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>#ProtektLittleHands creatively shows how little hands and hygiene can co-exist<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Barry\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/\"},\"author\":{\"name\":\"Barry\",\"@id\":\"https:\/\/www.brevis.com\/blog\/#\/schema\/person\/437942528083e7f6e19cc3c2d5774aaa\"},\"headline\":\"#ProtektLittleHands creatively shows how little hands and hygiene can co-exist\",\"datePublished\":\"2017-07-06T23:24:27+00:00\",\"dateModified\":\"2017-07-06T23:26:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/\"},\"wordCount\":261,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.brevis.com\/blog\/#organization\"},\"keywords\":[\"#ProtektLittleHands\"],\"articleSection\":[\"Handwashing Saves Lives\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/\",\"url\":\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/\",\"name\":\"#ProtektLittleHands creatively shows how little hands and hygiene can co-exist\",\"isPartOf\":{\"@id\":\"https:\/\/www.brevis.com\/blog\/#website\"},\"datePublished\":\"2017-07-06T23:24:27+00:00\",\"dateModified\":\"2017-07-06T23:26:28+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.brevis.com\/blog\/2017\/07\/protektlittlehands-creatively-shows-how-little-hands-and-hygiene-can-co-exist\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.brevis.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#ProtektLittleHands creatively shows how little hands and hygiene can co-exist\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.brevis.com\/blog\/#website\",\"url\":\"https:\/\/www.brevis.com\/blog\/\",\"name\":\"Brevis\",\"description\":\"Infection Prevention &amp; 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